A paint brand · Karnataka, Goa and Kerala · 2022–2026

A paint brand's dealer network

700 glow-sign boards since 2022, and 450+ Diwali shop gates, for one paint brand's dealers.

A festive shop-gate arch at a paint and hardware dealer
Case study

How it went

  1. The brief

    A paint brand's dealers sit in hundreds of towns, and the brand wants every one of them lit and branded the same way, then dressed again for every Diwali.

  2. What we did

    A standing programme: the brand sends a list of dealers most months; we survey each shop, print and fabricate its glow-sign board, fit it and report it done with a geo-tagged photograph. Before Diwali the same crews put up shop-gate arches across the state in a fortnight.

  3. The result

    700 glow-sign boards since July 2022 in 400+ places, and 450+ Diwali shop gates over three seasons; 140 towns in two weeks in 2025.

Board forty, matching board one.

Running for national paint, cement, battery, beverage and electronics brands across North Karnataka and Goa. Same crew, same spec, one point of contact.

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