A cement major · North Karnataka, Goa and Telangana · 2019–2022

Dealer boards and building-solutions stores

650+ dealer boards on one order, and 60+ building-solutions stores fitted to one specification.

Building-solutions store at night, with a lit yellow fascia and branded pillars
Case study

How it went

  1. The brief

    A dealer network only reads as one brand if every outlet looks the same from the road, whatever frontage, width or wall each dealer happens to have.

  2. What we did

    Box-type dealer boards for the depots, in-shop branding for the dealers, and building-solutions stores fitted out to the brand's visual-merchandising specification. Surveyed, printed, fabricated at Belur and installed route by route by our own crews.

  3. The result

    650+ dealer boards on a single 2021 order, 34,000+ sq ft of board across seven depots, and 60+ building-solutions stores fitted or refreshed from Goa to Telangana.

Board forty, matching board one.

Running for national paint, cement, battery, beverage and electronics brands across North Karnataka and Goa. Same crew, same spec, one point of contact.

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